As competition grows in the global scenario, the importance of the sales and marketing divisions has grown manifolds. There are specialized fields of study in this sector now , as the importance of scientific methods of sales and marketing is increasing day by day .The area of a sales professional would include such duties like campaign planning, market study, direct and indirect marketing and so on . There is huge importance for wholesale sales representatives.

The sales professional, apart from having good communication skills should have good selling skills and marketing skills. The person should be assertive in his approach .The person should have great convincing abilities and should be able to gel with the customer / client well.

There can be trained and untrained professionals in this field as those with the gift of the gab would do well here, even without training. However there are MBA courses as well with sales and marketing specializations for high end sales.
The sales persons, apart from his selling abilities should have sound knowledge of the product he is selling. So if the person is required to sell or market in any technology base product, a thorough knowledge in this field would be required

The jobs available in these areas include:-

Outside sales-

They are basically responsible for going out and marketing products, implementing sales campaigns. The professional needs to be really energetic and enthusiastic among many other factors.

Sales managers -

They would have to co-ordinate all activities of their subordinates, come up with new strategies and plans. They can be involved in any area like advertising, marketing, public relation and so on.

Counter Managers-

This is also a highly demanding job and involves a lot of stress. A lot of convincing skills are required here.